Having a great website is just half of what it takes to get more clients and customers. The other half is making sure your site shows up in search results. This is the part we call SEO – or search engine optimisation.
SEO is essentially about optimising your text and the underlying HTML to make sure it’s search-engine friendly. And it’s about building relationships with other trusted websites and social media profiles.
Here’s how we do it:
1. SEO website copywriting
It’s not enough to just put down any old text that describes who you are and what you do. We need to create copy that tells search engines what you’re about AND which appeals to human readers and compels them to call you or buy your products. Getting it right is an art and a science – and one we’re happy to do for you. Read more about SEO website copywriting.
2. Social media profiles
Google and the other search engines decide how important your site is by how many quality incoming links it has and whether you are active in social media networks. This means we must get your Facebook page, Google plus page, Linked-in profile and any other social media all working together with your website to create a focused online presence. We will set up your profiles for you if you don’t have any, or we will optimise your existing profiles so they all work together. Let the socialising begin!
3. Pure SEO
Is your existing site performing badly in search results? We’ll give you a free SEO audit and make recommendations on what you can do to get back in the game. And if you’re getting us to create your site, let’s build SEO into it right from the start.
As with all WebRabbit services, we focus on the individual and small business – so we keep things affordable. Speak to us about your business goals and we’ll come up with a strategy that works for you.