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How to speed up your WordPress website with caching

We all want more speed for our websites, and now that search engines use loading speed as a ranking factor it's even more important to make sure our sites load as quickly as possible. One of the quickest way to rev up the speed of your WordPress website is to install...

And the world’s most expensive domain name is…

Want to create a website on a domain name that uses your most sought-after keyword? Then be prepared to pay a pretty penny, especially if you're aiming for a .com address. Just how much? Well, if you wanted to buy VacationRentals.com when it was on sale a few years...

Is boring website copy killing your sales?

Electrify your text with value propositions Take a quick look at your home page text. Does it use the words "we" or "our" more than once? Does it talk all about your company and what you do? Does it say how you pride yourself in your excellent service? If so, you're...

Don’t be caught offside by Google’s responsive design update

Let's put this in plain words: If your website isn't responsive, it's going to lose rankings.  In April 2015 Google updated their algorithms to favour responsive web design and include mobile friendliness as a ranking signal. In other words - if your site isn't mobile...

Help – my site isn’t being found on Google!

6 non-technical things every new site should do to start getting found in search results We recently had a question from a client about why their new website wasn’t being found on Google for their keywords. We pointed out that it was being found, but - as was to be...

3 keys for effective website copywriting

Write copy that catches attention and sells your products Your website text is what does all the heavy work of selling your product and attracting search engine traffic. It’s surprising, then, that many people leave the text until last when creating their site. Here...

How to add a Blog to your WordPress site

Adding a Blog page If your site doesn't already have a Blog you can add one. It's as simple as adding a new page and setting it's template type as "Blog". This page doesn't have any content of its own - it pulls content through from each new post that you write. Step...

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